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- Poor marketing management is considered as a strong reason along with the shortage of capital for the failure of small enterprises. Since the enterprises are new, they do not have enough idea, or experience of how to tackle the competitors or how to demand attention in the market. Also, since the funding is not sufficient, many business plans fail.
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To write a sensible business plan and to implement it efficiently is the most important requirement of small enterprises. To write a plan, it is necessary to identify the market needs and check one's own potential. It is important to take safe [url=http://www.ktbruce.co.uk/barbourjackets.php]barbour.co.uk[/url] but essential risks. There is also a necessity to make research and their strengths as well as weaknesses. The [url=http://www.jeremyparendt.com/Hollister-b5.php]hollister[/url] plans and the strategies should be practical and must have valid reasons, because it is not enough to dream alone; the dream should also have a logical backup.
Use of the Internet
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The next important step is to put plans into action. The usual marketing mix technologies come to aid and it is with the help of these that small businesses grow. To keep a check on the growth or fall and profit or loss is also an important criterion to strategize the next business plans.
Thus small businesses have immense scope and potential for growth, provided the entrepreneurs realize what they want, set their goals, prepare and implement proper business plans. The small business associations (SBA) help these entrepreneurs in achieving what they want.
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